It's no secret that company equity is a critical part of any startup's success — it's how startups incentivize key hires to join without having to use up all their cash. "Company Equity 101" is a comprehensive resource for individuals and entities seeking to understand the role and significance of company equity in a startup's life cycle. This guide provides a thorough overview of the concept of equity, including key terms, conditions, and considerations . In addition, the guide provides real-world examples to help readers better understand the importance of company equity for founders and employees of startups. Whether you are a founder, employee or, investor, this guide offers valuable insights and guidance on the essential role of equity in the success and growth of a startup.